Designing an interface for EV bikes for an easy commuting experience
User Interface, Visual Design, Strategy
UX Designer
Role:
E-bike are seen as an eco-friendly and healthy alternative and a less physically intense alternative to conventional bicycles.
Glide, a revolutionary interface designed specifically for electric vehicles (EVs) bikes, allows for a user-friendly experience.
Year:
2023
Figma, Photoshop, Slides
Tools Used:
Overview
E-bikes have become increasingly popular as an alternative mode of transportation, as they offer a way to travel longer distances and tackle hills with less effort than a traditional bicycle. E-bike use is growing in some markets, as they are seen as an eco-friendly and healthy alternative to cars, fossil fuel-powered mopeds and small motorcycles and a less physically intense alternative to conventional bicycles.
One of the key drivers of E-Bike demand is the desire for a more sustainable mode of transportation. E-Bikes emit no greenhouse gases and have a much smaller carbon footprint than traditional gasoline-powered vehicles, making them a popular choice among environmentally conscious consumers. Another factor contributing to the growth in demand for E-Bikes is the increasing popularity of cycling for recreation and commuting.
E-Bikes make cycling more accessible, especially for people who live in hilly areas or those who want to cover longer distances without getting fatigued. This has made E-Bikes a popular choice among commuters, recreational cyclists, and elderly people.
Market Study
Consumer preferences, industry trends and competitive landscape.
The Global E-Bike Market was valued at USD 36 Billion in 2022 and is projected to reach a value of USD 77 Billion by 2030. The Global Market is anticipated to grow to exhibit an Annual Growth Rate of 9.8% over the forecast period.
Problem
Tangible interfaces on EV bikes offer safety, accessibility and intuitive control, but can be complex, costly and require adaptation.
Target Audience
Focus on the needs and wants of eco-conscious urban commuters
25-45 year olds, tech-savvy, prioritize sustainability
According to data from Our World in Data, half of the global population falls within the age range of 25 to 45 years old. This age bracket is commonly referred to as the working-age group and often comprises individuals who hold significant decision-making roles in various aspects of life.
Needs & Wants
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High-performance features for an exciting and efficient ride.
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Advanced route planning and tracking capabilities.
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Access to a community of fellow cycling enthusiasts.
Avid Cycling Enthusiasts:
Needs & Wants
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User-friendly interface for ease of use.
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Basic route guidance for convenient navigation.
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Safety features like speed control and emergency alerts.
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Cost-effective commuting options.
Casual Riders
Environmental and Health-Conscious Users:
Needs & Wants
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Health monitoring and statistics.
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Route suggestions for green and scenic routes.
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Regular updates on environmental impact and their contribution to reducing emissions.
Needs & Wants
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Robust navigation tools for exploring new routes.
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Real-time weather and terrain updates.
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Emergency features for off-the-beaten-path riding.
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Reliable and long-lasting battery performance.
Adventure-Seeking Explorers:
User Research
Interview with people.
20 interviews and surveys: To understand user pain points while cycling and their use of EV cycles.
“As I am an immigrant, I find it difficult to understand the rules and regulations and I feel anxious about the possibility of getting into an accident."
"I am interested in tracking my elevation and calorie burn as I cycle."
“Navigation is difficult. Even if I try putting Google Maps on audio it is confusing and I get lost.”
What's missing in the existing market.
The global market is on the rise but, the existing products in the market do not fully address the needs of our users.
Safety:
The lack of safety features in e-bikes is a significant concern that needs to be addressed to enhance rider confidence.
Customization:
The lack of personalization and customization makes it difficult to cater to the diverse needs and desires.
Problem Statement
"How might we design electric bikes to simplify and optimize the user's daily commute experience?"
Solution
Travel made easy with an interface designed specifically for EV bikes. Glide is set to redefine the way we interact with and experience EV bikes.
With Glide, the daily commute becomes not just a means of transportation but an enjoyable, effortless and eco-friendly journey. Its convenience and safety features combine to create an easy commuting experience.
Wireframes
Structure and interaction to understand usability.
User Flow
Conceptualized flow to guide the design.
Created the user flow to understand the best way to guide the user for a seamless convenient experience.
This mode is on when the cycle is just started or at a halt. All the features and functions are available to use in this mode.
Rest Mode
This mode is activated when the user is cycling. The touch display on the cycle is disabled for user safety.
Ride Mode
Design System
Consistent language, building blocks and guidelines
I tested multiple colour palettes that optimized readability and ensured rider safety across diverse lighting scenarios.
Final Prototype
Adding interactions and micro-animations that showcase functionality.
Onboarding
Introduction and safety measures when users interact.
Rest Mode
Upon activation or halting of the bike, all features and functions are accessible within this state.
Ride Mode
Automatically engages during biking, prioritizing safety by disabling the touch display to keep your eyes on the road.
Accident Prevention
Provides visual and haptic feedback warnings when the bike gets too close to any object and there are possibilities of collision.
Navigation
Prioritize safety and precision with Navigation to go with intuitive directions and confidently tackle any adventure with Trip Planner's route planning.
Other Screens
